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Friday, 22 April 2011

Creating our Brand Identity - Attempt One

So after establishing who we are and what we will be doing in the zine, we need to come up with a brand identity for others to recognise us by.

So we had a play around and these are the ideas we started with:





We then came up with this font and ended up with this logo:



The background is like a cream wallpaper/cartridge paper. We like this as it has a texture. We like the contrast with the electric blue too.

The actual font is BRUTALITY which gives off a hand-made feel which we wanted alongside that cool and collective feel too.

What do you think?


Abbie and Sofie xxx

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